# Immersive AI Art Experience: HyperCinema Launches in Auckland
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Chapter 1: An Encounter with AI Storytelling
Recently, I had the pleasure of interviewing Gareth Hordyk, the CTO of HyperCinema, which is recognized as the world’s first live AI experience focusing on immersive cinematic narratives. From the moment our conversation began, I could tell I was speaking to a passionate storyteller dedicated to exploring the potential of AI in creative spaces.
HyperCinema is a mesmerizing fusion of art and technology. Gareth has an impressive background, having developed robotic systems at Pinewood Studios and Jim Henson’s Creature Shop. His enthusiasm for AI is palpable, and he prefers to consider it a "collaborator" rather than just a mere tool. This perspective is crucial as many in the industry still view AI with skepticism, while the public harbors uncertainty.
One striking observation Gareth shared is that for many attendees, this is their first encounter with AI-generated art. He aims to make sure their experience is memorable and enjoyable.
Laughter and astonishment are key indicators of success for the team. Gareth often hears the delighted reactions of visitors from another floor, which serves as a guiding principle for the directions the AI creations take. The team quickly realized that the AI-driven journeys in HyperCinema should embody humor, wonder, and optimism.
But I’m getting ahead of myself! What exactly is HyperCinema?
Section 1.1: HyperCinema: A New Frontier
HyperCinema is not just an exhibition; it’s a transformative space where art intersects with science. Visitors find themselves at the heart of their own extraordinary stories, embarking on a remarkable journey.
HyperCinema originated in Auckland, New Zealand—an ideal setting for blending fantastical realms with reality. It was conceived by renowned theater producer Dr. Miles Gregory and his team at Gladeye, a creative digital agency that recently received an Emmy nomination for Outstanding Interactive Media.
In this video, learn about the innovative ideas behind HyperCinema and its unique approach to storytelling.
Section 1.2: Exploring the Multiverse
HyperCinema offers an interactive experience where visitors can explore their alternate selves through a blend of AI-generated narratives conveyed through short films, images, text, and audio.
Imagine an exhibition where all the portraits feature you, reminiscent of classic works like Night Gallery. Visitors navigate a museum of lives that never were, adding a personal touch to the experience.
Currently, HyperCinema's theme is "Enter the Multiverse." Gareth hints at future themes, possibly even a holiday-centric version. He emphasizes the need for exhilaration in the AI art space, where being first out with innovative creations is crucial.
As each personalized session wipes away the previous art, the experience is both fleeting and unique. Unlike traditional galleries, where art is static, HyperCinema offers an evolving, personalized journey that reflects the transient nature of modern experiences.
Chapter 2: The Multiverse and Its Implications
The video titled "Exhibition combining AI and film to launch in Auckland" provides a deeper look into the captivating world of HyperCinema.
The concept of the multiverse celebrates AI's ability to create infinite variations rapidly. With over 15 billion AI images generated globally, the creative potential is vast.
HyperCinema encapsulates discussions about identity and reality, inviting visitors to reflect on their own experiences. Is the AI-generated selfie the epitome of hyperreality in our technologically advanced society? It's a thought-provoking question, especially in an environment designed for self-exploration.
HyperCinema unfolds across three acts. The first act immerses participants in a stunning projection space, showcasing their larger-than-life images in extraordinary settings. The second act invites them into a personalized AI art gallery, culminating in the Cinema of Impossible Histories, where they watch short films narrating their parallel lives.
This entire experience centers around the main participant, called the "Hero," who can share the adventure with a "Sidekick."
In this clip, discover how HyperCinema crafts unique narratives for each participant.
As attendees navigate through the multiverse, they encounter an enigmatic cube—a physical talisman that enhances the overall experience. This cube symbolizes their digital identity and serves as a unique identifier throughout their journey.
Gareth explains that participants answer a series of questions, shaping their narrative. The process also includes taking photos to train the AI, ensuring a personalized experience.
The Gallery of You
In the gallery, the cube interacts with the environment, changing the displayed artworks to reflect the participant's face. Each image is accompanied by an AI-generated backstory, which has proven to be a popular feature among visitors.
The Cinema of Impossible Histories showcases a surreal montage, narrated by an AI voice, offering glimpses into alternate lives. Each viewing experience is unique, leading to high replayability.
In this video, explore the creative process behind HyperCinema and its blend of technology and art.
Magic Behind the Experience
Gareth shares insights into the AI technologies that power HyperCinema. The process involves a customized model of Stable Diffusion, rapidly trained on a small dataset of images. This innovative approach allows for a quick generation of personalized narratives.
While the cubes may seem like mere props, they play a vital role in enhancing the participant's immersion. Gareth notes that the performative aspect of the experience encourages attendees to embrace the illusion.
The final takeaway is one of optimism; HyperCinema encapsulates the spirit of innovation in AI art, reflecting the unique warmth and creativity of New Zealand. As Gareth states, the goal is for participants to connect with themselves, explore their untapped potential, and engage with others.
For those intrigued by interactive live AI art, HyperCinema is currently open at 131 Queen Street, Auckland, NZ, with an extended season running until December 23rd.